Last week, it was announced that Mills and Boon in the UK will be undergoing a transformation! A huge relaunch will be taking place in January, and we’ve been given a taste of some of the great things to come – a new logo, delicious new covers and re-designed point-of-sale material.
You can read all about the planning that has gone into the relaunch, and some of the customer research that’s taken place here, in an article in The Bookseller.
We can’t wait! Tell us what you think.